Steve Sanderson
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Writing
How Founders Move Past Their Carrying Limit
May 28, 2026
The Incumbent's Unexpected Unfair Advantage
May 28, 2026
What if the disadvantages of being an incumbent have quietly inverted into an unfair advantage - and the questions are whether the company you scaled can recognize it and can hold a problem that doesn't fit any seat at the table?
May 14, 2026
What if the discipline of deleting code is the easy half - and letting go of the company you built around defending it is the work?
May 12, 2026
The Problem You're About to Solve for Agents Is the One You've Been Working Around With People
May 7, 2026
What's the language about your customers telling you - before the metrics do?
May 4, 2026
Every company wants a paradigm shift. What’s getting funded is better tools.
Apr 28, 2026
What if the gap between shipping AI and seeing it move your business has nothing to do with how fast you’re moving?
Apr 21, 2026
What if the PMF that shaped you is what’s keeping you from finding the next one?
Apr 14, 2026
The assets and the constraint are the same thing
Apr 7, 2026
You’ve been here before
Mar 31, 2026
Your last PMF is now what's in the way
Mar 24, 2026
The normal moves don't work because you're solving the wrong problem
Mar 24, 2026
What losing PMF looks like when you still have it
Mar 24, 2026
A lens drawn from Carlota Perez
Mar 24, 2026
Draft of a Pattern for when founder-led product stops scaling
Jan 22, 2026
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